Thursday, 20 August 2009

The Best Standard Committee Report. EVER!

 
SH

My brain experiment

Today I visited John Moores University, where I had agreed to volunteer to o under a psychophysiology examination as part of a research study. I'd like to imply it was my particular brain they were interested in, but that's not true - I was wired up and had to carry out some tasks. Being a psychology test though they weren't just interested in how my brain works (but why it works???), but also how I would react to various stimuli....

Emma did psychology at the University of Manchester, and had told me about what they got up to there, so I half expected to be suddenly invaded by zombies (or students dressed up as them) or a priest come in and give me an ethical dilemma, or something to test me. I even began to wonder if the fact one of the electrodes wouldn't stay on me right ear lobe was part of the test...

In truth there was a bit of grooming in the tasks I did, but not too much. It was worth doing just because I had never done anything like that before.

(and yes, I am flashing a bit of my right moob in this picture.....;-)

SH

Wednesday, 5 August 2009

Mao's March - a lesson in American education

At great risk of copyright infringement, I had to quote this letter from the Economist:
 
"Texas's high school exam still flunks an appalling number of students despite efforts over the years to lower standards and make passing easier.  I took the test three years ago.  One page showed a map of the Long March in China, with a massive arrow indicating where Mao and his men moved through the countryside.  The accompanying question did not test students' knowledge of Chinese history, but asked, "which end of the arrow symbol marks the destination and which end of the arrow marks the beginning?"
 
Brian Reinhart, Houston.

I reject your offer!

Dear Hewitt and May,
 
You recently sent me an email, saying you had not heard from me after sending me a promotional email in the past, offering me shirts for £19.50
 
I have no objection to you carrying out a marketing exercise.  However, there is a basic element of the whole supply and demand equation missing.
 
You don't make shirts in my size.  That's why I will never buy anything from you.  In fact I am amazed how small the range of sizes actually is.  Is your company snobbish when it comes to larger people?
 
The irony is, that as much as I spend on nice shirts and clothes, I will continue to spend it in the likes of Debenhams rather than the more stylish range you supply.  Given your reliance on presenting your company as tailored fashion - I have to rely on a high-street chain.
 
Let's have a look at your offer - for £19.50 I would get £10 off next time and £40 of wine vouchers.  oh, and a shirt.  You apparently are competing with Jesus with what has to be, I admit, a much more impressive trick of turning cloth into wine.  Now that's a marketing exercise!
 
Yours hoping you would invest that money in making ranges that I might actually be able to buy,
 
Tris Brown

Friday, 10 July 2009

Wednesday, 24 June 2009

A typical Daily Mail story

The Daily Mail is complaining that a proposal to lower national speed limits (first I've heard of it...) would damage the country, in particular our open spaces..... get this...... because of all the extra road signs that would have to be put up.
 
Can't help but feel they are missing the point somewhere....
 
SH

Monday, 15 June 2009

Admitting to complacency

I have to admit than when it comes to The Speaker (which I can never say without being reminded of this) I have been complacent in caring much about either the position or the individual.
 
People's understanding of what the Speaker does is extremely low and my knee-jerk reaction is that when parliament became obsessed with the removal of Martin, and electing a new one, that to the outside world it would appear like Extreme Navel-gazing during a period of crisis.
 
For the record, I also think MPs have had plenty of opportunities to put the current system right by themselves and can't just blame it on the Speaker.
 
However, listening to the hustings for the Speaker, organised by the Hansard Society (#speakershustings) I am surprised by the candidates' willingness to engage with and lead the coming period of constitutional updating.
 
Whoever wins is going to have to do more than just chair debates and earn a position in the public mentality as someone who wields influence and, much more importantly, is in touch with wider public opinion and can nudge/steer/cajole/order politicians in the right direction.
 
SH

Friday, 12 June 2009

Letter to Ofcom - GMTV's political coverage

Dear OfCom,

I would like to complain about GMTV's coverage yesterday of Parliament's discussions about electing a new Speaker of the House.

While I realise that Ann Widdecombe and Margaret Beckett are two well-known Members of Parliament, providing an element of recognition to GMTV's viewers instead of other contenders who will likely be faceless grey men (emphasis mine) to their audience, any decent broadcaster would have shown caution at an attempt to popularise this important election.

Given the wholesale loss of confidence in Parliament at the moment and the desperate need for our Institutions to repair their reputation, one crucial element of this process will be the successful dissemination of information and education about what is actually happening in Parliament.

For this reason, to choose the easy option of focussing on Beckett and Widdecombe (which, I admit sounds a bit like an ITV detective series) in some half-hearted attempt to treat the election for the speaker as if it is a grown up Big Brother is an example of shoddy half-baked political reporting which will cause as much disaffection as anything else.

Let me be clear about two things: neither Beckett or Widdecombe will win the election for the speaker and I do not want to see Eamon Holmes in a bikini.

Any decent political editor will have been able to advise GMTV that Beckett is unlikely to win, because the mood of the House is that the next speaker must be a Conservative after two Labour MPs, and Widdecombe has practically denied herself a victory by deciding to step down as an MP at the next General Election.

To choose to focus on these two MPs, raises an important question about the interplay between politics and popular broadcasting.  People all around the country who wouldn't normally talk about politics yesterday started gossiping around the water cooler about who the next speaker would be - that much is a good thing and shows the power of the popular media to engage people with the political crisis we are facing. 

However those same people think it is a battle only between Beckett and Widdecombe - that is a bad thing.  When it turns out to be neither, what can we say for people's engagement with politics then? 

Viewers have been neither educated or informed and instead their looming disengagement is a direct response to GMTV breaking the social contract between broadcaster and viewer - I will watch, if you are honest with me.

SH